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Strategi Pengembangan Sumber Daya Manusia Di Pud Pasar Kota Medan

Authors

Wan Dian Safina Universitas Muslim Nusantara Al-wasliyah Medan
Khairnur Rahmah Diyah Daulay Universitas Muslim Nusantara Al- Washliyah
Ayu Indira Lestari Universitas Muslim Nusantara Al- Washliyah

DOI:

https://doi.org/10.53654/mv.v7i2.623

Keywords:

literature review, human resource development, PD Pasar, organizational strategy, traditional markets, Medan City

Abstract

This study conducts a literature review to examine strategies for human resource development (HRD) within the Regional Market Company (PD Pasar) of Medan City, drawing upon theoretical frameworks and previous research findings. In the context of managing traditional markets, HRD is a critical component in enhancing service efficiency, employee professionalism, and organizational competitiveness. The review identifies several strategic approaches, including continuous training, technology-driven competency development, performance management, and the cultivation of a collaborative work culture. The analysis highlights that effective HRD requires strong internal policy support, visionary leadership, and adequate resource allocation. It concludes that sustainable HRD in PD Pasar Medan should focus on strengthening individual and organizational capabilities through systematic and adaptive strategies aligned with a dynamic external environment.